Asma Aouadi focuses on developing and executing integrated marketing strategies for international congresses, supporting audience growth, brand positioning, and engagement across digital and partner channels. She brings strong expertise in translating complex objectives into clear, high-performing campaigns with measurable impact.

Asma enjoys the international environment, the diversity of projects, and contributing to events that bring together global experts to share knowledge. She values the dynamic nature of the work and the opportunity to collaborate across teams. Outside of work, she enjoys horse riding, travelling, exploring new cultures, and spending time with family and friends.