Patricia CheongManaging Director
Patricia has more than 20 years of experience in the business events sector. As a firm believer of the power of business events to transform the people and places it serves, Patricia believes in the need for humans to interact with one another for organizations to rebuild and regroup. Nothing can substitute the creativity and energy that ignites when groups of like-minded people come together to connect, brainstorm and to strategise. Events play this critical role of sparking creativity, generating ideas and inspiration, make connections and bring people and organisations together.
Most recently as the Associate Director, Development for PCMA, Patricia oversees partnership and business development initiatives, drives memberships and events for PCMA in the growing region of Asia Pacific.
Prior to joining PCMA, she led the creation and strategic development of the conference division at Singapore Press Holdings. Throughout her career, Patricia held management roles in events, sales, account management, all while overseeing
When life hands you lemons, make chocolate cake and leave them wondering how you did it!